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How Google’s E-A-T Affects eCommerce

  • Post published:April 23, 2024

Interestingly, retailers in health & beauty, fashion, electrical, and home saw increased sales as more people stayed at home and invested in personal and home improvement. With this rising popularity, many new brands took the opportunity to leverage gains over larger, recognizable brands by investing in SEO and digital marketing to improve their search engine rankings and visibility to consumers.